After a carpet cleaning, is carpet protection really worth the cost?

YES – if you regularly maintain your carpets by vacuuming, etc, or if they have light to moderate soiling over a one year period.

NO – if you do not maintain your carpets or they become heavily soiled in the same one year period. In this case, more frequent cleanings (steam) would be a better value.

Will my carpets resoil faster after its first cleaning?

YES – If a residue of cleaning agents are left in the carpet to attract and hold onto soils.

NO – If a thorough and deep steam extraction is performed using high quality sufactants, leaving little to no residue and then replacing the carpet protection.

Is the popular dry cleaning process really better or safer for my carpets than steam?

NO! The popular “dry” or “carbonated” bonnet-buffing process is not better or safer for your carpets nor does it leave less residue. These are marketing claims that in fact had substantial credibility in the mid ’70s when this process was introduced. At that time, steam cleaning had just come out of its infancy and was in the process of being perfected. Shampooing carpets, as had been performed for many years prior to the ’70s was the real culprit to disaster, leaving carpets far too wet and leaded with soap residue. It’s easy to see why shampooing has long since been discarded as an option for carpet maintenance. Today’s advanced steam cleaning extraction equipment, cleaning agents, and high-heat processes clean more thoroughly and deeply with very short and safe dry times and leave less residue than any other carpet cleaning process. A good steam cleaning will leave your carpets cleaner and your home healthier.

How effective is the new 'hot water extraction' system used by these dry cleaning companies?

“Hot Water Extraction” (HEW) is the technical name for (and is exactly the same as) “steam” cleaning. If there is a difference, it is that the dry cleaners’ HWE system is a less effective, low-impact process modified primarily for fast drying times. Additionally, after a strong pre-spray is applied in high-traffic areas, the same “natural” dry cleaning agent that is used as the primary cleaning chemical in their bonnet-buffing process is also used as the final rinsing agent in their HWE process. Confused? You’re not alone! In contrast, a typical steam cleaning will rinse with a true or dedicated rinsing solution after the pre-spray, again, leaving less residue.